65 / 100

BizScore

How we score
45
AI Visibility
33
AI Ready
—
AI Agent ReadinessNot audited yet
85
SEO Performance
100
Freshness
90
Google Rating
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Contact Information

Location

About Hobby Lobby of Fresno

Hobby Lobby of Fresno is a craft store in Fresno, CA. The store provides a wide variety of seasonal and home decor items to help customers keep their homes looking great throughout the year. With a 4.50 rating from thousands of reviews, this location serves the local community with affordable options for various holidays and creative projects.

The store offers an extensive selection of over 80,000 items, including art supplies, craft supplies, floral, yarn, fabric, jewelry making materials, and tableware. Customers can find specialized seasonal decorations for holidays such as Christmas and Easter, including artificial trees, garlands, ornaments, and lights. The inventory also features various home decor and seasonal products designed to suit different times of the year.

Located on North Blackstone Avenue, the store is situated near the Fresno DMV and is a short drive from the intersection of East Sierra Avenue and West Herndon Avenue.

Hobby Lobby is known for providing exceptional selection and value to its customers. As a prominent retailer in the arts-and-crafts category, the business is recognized for its commitment to offering a vast array of products for creative living.

Hobby Lobby of Fresno provides a diverse range of creative supplies and seasonal decor to the Fresno community.

Services:

  • Arts and Craft Supplies Sales
  • DIY Craft Materials
  • DIY Projects
  • Home Decor Items
  • Home Decor Sales
  • In-Store Shopping Experience
  • Online Retail
  • Party Supplies and Decorations

Score Summary

BizScoreAI scanned the website hobbylobby.com on June 15, 2026. Hobby Lobby of Fresno has a BizScore of 65 out of 100. The website audit behind the SEO score ran on October 26, 2026.

  • AI Visibility45 out of 100
  • SEO85 out of 100
  • Google rating4.5 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 13 of 30 points, AI Trust Signals 14 of 20 points.

Website audit sub-scores (out of 100): On-Page 84, Technical 84, Performance 93, Content 78.

Strengths: 6 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 6 checks. llms.txt (failed), FAQPage Schema (failed), Speakable Schema (warning), Q&A Content (warning), Weak Heading Structure (warning), Author Signals (warning).

Contact Hobby Lobby of Fresno

AI Visibility Score

How visible is this business to AI-powered search engines

45 /100
AI Discovery
40/100
Structured Data
32/100
Content Readiness
43/100
AI Trust Signals
70/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Q&A Content
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

85 /100
On-Page
84/100
Technical
84/100
Performance
93/100
Content
78/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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