67 / 100

BizScore

How we score
57
AI Visibility
32
AI Ready
—
AI Agent ReadinessNot audited yet
80
SEO Performance
100
Freshness
80
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About Mercury Insurance

Mercury Insurance is an insurance agent in Burbank, CA. They provide a variety of customized coverage options, including auto, home, renters, condo, and business insurance, as well as mechanical protection. Serving clients with a focus on low rates and excellent service, they offer 24/7 claims assistance and roadside assistance.

Since its formation in 1961, Mercury Insurance has focused on helping individuals reduce risk and navigate unexpected events through efficient claims resolutions. The company maintains a commitment to community impact through its Mercury Cares initiative and operates a supplier diversity program that encourages the use of minority, women, and disabled veteran business enterprises. Beyond standard insurance, the company utilizes a Special Investigations Unit to work alongside law enforcement to combat fraud.

The office is located on N Glenoaks Blvd, near Earthwalk Park and the Earthwalk Park Dedication. The location is a short drive from Jefferson Elementary School and the Golden State Freeway.

Mercury Insurance is known for providing well-documented business information and maintaining a highly accessible online presence for its customers. They are recognized for their dedication to helping people protect their families and property through affordable, comprehensive coverage.

Mercury Insurance provides reliable protection and professional service to the Burbank community.

Score Summary

BizScoreAI scanned the website mercuryinsurance.com on July 19, 2026. Mercury Insurance has a BizScore of 67 out of 100. The website audit behind the SEO score ran on October 31, 2026.

  • AI Visibility57 out of 100
  • SEO80 out of 100
  • Google rating4.0 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 8 of 25 points, Content Readiness 21 of 30 points, AI Trust Signals 17 of 20 points.

Website audit sub-scores (out of 100): On-Page 88, Technical 94, Performance 70, Content 68.

Strengths: 8 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 9 checks. FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), Q&A Content (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Mercury Insurance

AI Visibility Score

How visible is this business to AI-powered search engines

57 /100
AI Discovery
100/100
Structured Data
32/100
Content Readiness
70/100
AI Trust Signals
85/100

Ways to improve this score

FAQPage Schema Missing
Google Business Profile Link
LocalBusiness Schema
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

80 /100
On-Page
88/100
Technical
94/100
Performance
70/100
Content
68/100

Ways to improve this score

Improve Content
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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