Run a free full auditBourbon & Blush Salon and Spa is a day spa in Louisville, KY, located at 124 S 1st St. The business offers a full range of luxury beauty and wellness services, including therapeutic massages, facials, body treatments, hair, nails, and makeup. Clients can visit the beautifully restored historical downtown space or utilize fully equipped mobile spa services brought to homes, offices, or hotels. The spa is known for its bourbon-infused treatments, voted one of CNN Travel's top 10 spiked booze treatments, and features the exclusive Me Care Bourbon Infused Body Line. This product line blends locally inspired ingredients with nourishing botanicals and bourbon for both spa and in-home use.
Founder Melissa Jacobi brings over 25 years of experience in the beauty, hospitality, and tourism industries. She established the business with a mission to serve from the heart while setting new standards of excellence in customer service and technical skills. Her approach focuses on cultivating a personalized experience through clean products, skilled service providers, and elements inspired by her hometown of Kentucky. She aims to create a welcoming, inclusive environment where all clients feel comfortable.
The spa offers specialized IV Therapy services administered by trained licensed medical professionals to support general wellness. Treatments include the Myers’ Cocktail, a blend of Vitamin C, B-complex vitamins, magnesium, and calcium to boost energy and immune function, as well as targeted infusions for recovery from stress, travel, or dehydration. Sessions typically last 30 to 60 minutes. For hair care, the business provides professional keratin treatments to smooth the hair’s outer layer and reduce frizz for clients with thick, textured, wavy, curly, or frizz-prone hair. Options include the Full Keratin Treatment for longer-lasting smoothing and the Express Keratin Treatment for a quicker refresh.
Bourbon & Blush Salon and Spa holds a rating of 4.10 based on customer reviews. The business stands among the strongest in its category locally, recognized for its unique blend of luxury, comfort, and Kentucky charm.
By combining specialized wellness treatments like IV therapy with signature bourbon-infused beauty services, Bourbon & Blush Salon and Spa delivers a distinctive relaxation experience tailored to the needs of Louisville residents and visitors.
Bourbon & Blush Salon and Spa sits on S 1st St in Louisville, KY, just steps from the intersection with West Main Street and East Main Street. The location is also near the Whiskey Row neighborhood and within a short walk of the Roots 101 African American Museum.
BizScoreAI awarded the business a perfect 100 out of 100 for its Discoverability score, which ensures AI crawlers can access every page so AI assistants can recommend the business. The Technical score of 91 out of 100 confirms the website is secure and indexable, allowing search engines to read it without errors. Additionally, the business ranks number 1 of 3 Day Spa businesses that BizScoreAI has scored in Louisville.
BizScoreAI scanned the website bourbonandblushspa.com on September 2, 2026. Bourbon & Blush Salon and Spa has a BizScore of 68 out of 100.
AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 11 of 25 points, Content Readiness 20 of 30 points, AI Trust Signals 8 of 20 points.
Website audit sub-scores (out of 100): On-Page 69, Technical 91, Performance 62, Content 89.
Strengths: 9 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, Rich Schema Types, Google Business Profile Link, LocalBusiness Schema, Q&A Content, XML Sitemap.
Areas to improve: 9 checks. FAQPage Schema (failed), Third-Party Review Links (failed), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), AI-Parseable Headings (warning), Meta Description (warning), About/Team Page (warning), Author Signals (warning).