Run a free full auditThe Arkansas Financial Group, Inc. is a Financial Planner in North Little Rock, AR, located at 1001 N University Ave #200. The firm operates as a fee-only fiduciary, meaning it does not receive commissions or other third-party payments for its advice. It provides investment management, financial planning, tax planning, and estate planning services. The team emphasizes discipline, objectivity, and a clearly defined process to assess client situations and build strategies for long-term goals. It works with professionals, including physicians, to create custom portfolios and strategies to save more of their income. The firm holds a 5.00 rating. The company is led by CEO Rick Adkins, CFP®, ChFC, MBA, who has provided strategic planning and advice for over 30 years. He developed the Risk Capacity Index and served as Chair of the Board of Governors for the Certified Financial Planner Board of Standards. President Kristina K. Bolhouse, CPA/PFS, CFP®, is a shareholder who graduated Cum Laude from Western Michigan University in 1989. She began her career at Ernst & Young, L.P., and became a Certified Financial Planner® in 2000. She combines her CPA experience with financial planning, focusing on money management, fraud, estate planning, and tax planning. Vice-President Ralph Broadwater, M.D., CFP®, is a retired surgeon who has advised physicians on financial planning since 1996. Vice-President Mary McCraw, CFP®, is a shareholder who helps clients plan for their dreams. The firm offers transparent fees explained up front and works to remove emotion from financial decisions. It engages in financial education, discussing topics such as student loan repayment, market volatility, and financial literacy. The team pays attention to downside risk in investment strategies. The business is known for its positive rating from the customers who have reviewed it. The Arkansas Financial Group, Inc. brings specialized expertise in fiduciary financial planning and investment management to North Little Rock, helping residents and professionals achieve clarity and security in their financial futures.
The Arkansas Financial Group, Inc. sits on N University Ave, about a tenth of a mile from Forest Heights S.T.E.M. Academy and Coleman Creek. It is also close to the Little Rock Walk-in Clinic and the John Gould Fletcher Library.
BizScoreAI gives the business a Technical score of 85 out of 100, which means the website is secure and easy for search engines to read without errors. The Content Quality score is 75 out of 100. The firm ranks number 2 of 4 Financial Planner businesses that BizScoreAI has scored in North Little Rock.
BizScoreAI scanned the website arkansasfinancialgroup.com on July 27, 2026. The Arkansas Financial Group, Inc. of North Little Rock has a BizScore of 51 out of 100.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 21 of 30 points, AI Trust Signals 6 of 20 points.
Website audit sub-scores (out of 100): On-Page 63, Technical 85, Performance 73, Content 39.
Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, AI-Parseable Headings, Meta Description.
Areas to improve: 8 checks. llms.txt (failed), FAQPage Schema (failed), Organization Schema (warning), Speakable Schema (warning), Q&A Content (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).
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