Run a free full auditAmFirst Credit Union is a Credit Union in Leeds, AL, located at 1795 Ashville Rd. Founded on July 23, 1936, by nineteen men employed by the Tennessee Coal, Iron and Railway Company, the institution serves more than 200,000 members. It operates 22 branch locations across a 13-county service area in Alabama, including Bibb, Blount, Calhoun, Chilton, Coosa, Cullman, Jefferson, Shelby, St. Clair, Talladega, Tallapoosa, Walker, and certain areas of Mobile. The credit union offers checking and savings accounts, loans, and merchant services. Merchant services allow businesses to accept credit cards, debit cards, and branded gift cards through wireless or computer-integrated terminals. It also converts paper checks into electronic checks at the point of sale, with deposits into accounts within 48 hours. Members access online and mobile banking, and utilize a network of ATMs that includes all Walgreens ATMs in Alabama at no cost. Savings and checking accounts are insured by the National Credit Union Administration.
The credit union provides wire transfer services routed through domestic third-party banks with a SWIFT code, with outgoing wires posted until 3:00 pm CST and incoming wires up until 4:00 pm CST. It maintains a Contact Center available Monday through Friday from 8 A.M. to 6 P.M. and offers a fraud detection service that monitors unusual spending patterns and allows members to set travel alerts via online banking. AmFirst supports local K-12 teachers in its service area by helping them submit Amazon wishlists for classroom support. As a member-owned financial cooperative, it publishes an Annual Report each spring. The credit union holds a 5-star rating from BauerFinancial for its financial health and investments.
AmFirst Credit Union brings its founding tradition of providing financial services to the community to its Leeds location.
The business is situated on Ashville Road, about 0.1 miles from the main road of the same name and 0.4 miles from Moody Parkway. It is also located near Cedar Springs Park, approximately 0.8 miles away.
BizScoreAI gives AmFirst Credit Union a Technical score of 92 out of 100, which ensures the website is secure and indexable so search engines can read it without errors. The business also receives a Discoverability score of 88 out of 100, confirming that AI crawlers can find every page, which is the first step before any AI assistant can recommend the credit union.
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BizScoreAI scanned the website amfirst.org on September 21, 2026. AmFirst Credit Union of Leeds has a BizScore of 68 out of 100.
AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 8 of 25 points, Content Readiness 28 of 30 points, AI Trust Signals 7 of 20 points.
Website audit sub-scores (out of 100): On-Page 69, Technical 92, Performance 72, Content 51.
Strengths: 7 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, Q&A Content, AI-Parseable Headings, About/Team Page.
Areas to improve: 10 checks. FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Meta Description (failed), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), XML Sitemap (warning), Author Signals (warning).
Browse: Businesses in Leeds, AL · Credit Union in Alabama · Businesses in Alabama
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