Run a free full auditHolt Insurance Agency is an independent insurance agency in Bessemer, Alabama, providing personal and commercial insurance services throughout the state. The agency writes automobile, homeowners, umbrella, recreational vehicle, renters and landlord policies on the personal side, and general liability, workers' compensation, commercial automobile, commercial property, umbrella, EPLI and builder's risk coverage for businesses. It also writes life insurance policies and offers annuities, long term care and disability insurance, along with bonds. Holt Insurance Agency holds a rating of 4.50 from customer reviews.
Because the agency is independent, it represents nearly twenty different insurance companies, which gives it the flexibility to offer individualized options rather than a single company's products. Its staff includes Joni Holt, CIC, CPCU; Steve Woodward; Holli Parker, CIC, CISR; and Leigh Foster, CIC, CISR. The agency has served Bessemer since 1979 and provides financial planning products alongside its insurance lines. Office hours are Monday through Thursday from 9:00 am to 4:00 pm and Friday from 9:00 am to 1:00 pm.
The office sits on 4th Avenue North, a short distance from 14th Street North and about a tenth of a mile from Davis Middle School. Vance Elementary School is roughly two tenths of a mile away, and both the Bessemer Public Library and Snitz Snider Memorial Stadium are about four tenths of a mile from the agency.
Serving Bessemer since 1979, Holt Insurance Agency pairs decades of local experience with access to nearly twenty carriers, and its 4.50 rating reflects the customers who have reviewed it.
BizScoreAI scanned the website holt-insurance.com on August 23, 2026. Holt Insurance Agency of Bessemer has a BizScore of 56 out of 100.
AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 0 of 25 points, Content Readiness 18 of 30 points, AI Trust Signals 6 of 20 points.
Website audit sub-scores (out of 100): On-Page 66, Technical 95, Performance 82, Content 48.
Strengths: 6 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Local Multimedia, Q&A Content, XML Sitemap.
Areas to improve: 12 checks. FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Content Too Thin (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), AI-Parseable Headings (warning), Meta Description (warning), About/Team Page (warning), Author Signals (warning).
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