VSP Graphic Group of Lackawanna is a graphic design and signage company in Lackawanna, New York, serving local businesses, schools, sports organizations, and government agencies with custom branding solutions. The company specializes in creative design and consulting, fleet wraps and vehicle graphics, interior environments and displays, commercial vinyl graphics, building signage, academic and athletic facility signage, architectural applications, exhibit and event products, and basic sign commodities. With over three decades of industry expertise since its founding in 1995, VSP has built a reputation for award-winning designs and high-quality installations. The business is known for its in-house expertise and client-focused approach, earning a 4.90 rating from customers who value its professionalism and consistent results.
Rooted in a small garage startup called Vinyl Signz Plus, VSP Graphic Group began serving the Nascar racing community before expanding to include emergency service vehicles and eventually corporate clients. The company became the Official Graphic Provider for the Buffalo Bills in 2012 and the Sabres in 2015, reflecting its growing influence in Western New York. VSP has also earned recognition as one of the region’s 10 fastest-growing businesses in 2017. The company prides itself on being a family-run operation with a legacy of innovation, including being the first in the U.S. to employ a woman certified as a PDAA Master Installation Technician. Its work spans from custom signage for schools and athletic facilities to large-scale architectural graphics and branded event displays.
Located at 30 Dyke Road in Lackawanna, the business sits on a quiet residential street within the city’s commercial corridor, serving clients across Western New York. Its long-standing presence and consistent service have solidified its standing as a trusted provider of visual identity solutions in the region. With a strong online presence and well-structured information across platforms, VSP Graphic Group is recognized for its reliability, technical mastery, and creative excellence. The company continues to stand out through its ability to deliver purpose-driven designs that enhance brand visibility and customer engagement. In Lackawanna, VSP Graphic Group is synonymous with quality, innovation, and lasting impact in local branding.