Berens Frozen Custard

Ice Cream Shop Loganville, GA
39 / 100

BizScore

How we score
21
AI Visibility
AI Agent ReadinessNot audited yet
56
SEO Performance
96
Google Rating

Contact Information

Location

About Berens Frozen Custard

Berens Frozen Custard is an ice cream shop in Loganville, GA, serving fresh, creamy frozen custard with a tradition spanning over 40 years. Located at 420 Grayson Pkwy, the shop offers a variety of handcrafted treats including signature concretes, shakes, sundaes, and classic cones, all made with a unique process that minimizes air for a richer, smoother texture. Known for its consistently high quality, the shop has earned the title of Best Ice Cream in Atlanta in 2018 and 2020 and has been named Best of Gwinnett for nine consecutive years. With a 4.80 rating and strong customer loyalty, Berens continues to deliver a nostalgic yet fresh experience rooted in family tradition.

Founded in 1976 by Don Berens, the business began as Atlanta’s first frozen custard shop, inspired by his childhood love of the treat. His son carried on the legacy, opening the first shop in Snellville in 2010 and later expanding to Grayson and Lawrenceville. The shop maintains the original commitment to using farm-fresh ingredients and making custard daily, ensuring every scoop is freshly prepared. Signature creations like the Peanut Butter Explosion, Brownie Hot Fudge, and the seasonal Flavor of the Day reflect a dedication to bold, handcrafted flavors that set it apart from traditional ice cream.

The shop sits on Grayson Pkwy, about half a mile from the Chattahoochee River and within a mile of Carter Creek Recreational Area and the West Point Wildlife Management Area. It is also located near Martha Berry Highway and the New River Recreation Area, placing it within easy reach of natural spaces and local trails.

With a reputation for excellence, consistency, and a deep-rooted history in the community, Berens Frozen Custard stands out as a beloved local institution in Loganville and the surrounding Gwinnett County area. Its enduring popularity and recognition reflect a commitment to quality that continues to bring customers back, one creamy scoop at a time.

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Berens Frozen Custard

AI Visibility Score

How visible is this business to AI-powered search engines

21 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
23/100
AI Trust Signals
30/100

Ways to improve this score

llms.txt Missing
Structured Data
Google Business Profile Link
Powered by BizScoreAI

SEO Score

Technical SEO health and search engine optimization

53 /100
On-Page
38/100
Technical
48/100
Performance
71/100
Content
54/100

Ways to improve this score

Improve On-Page
Improve Technical
Improve Content

Local SEO Coverage

Directory presence and NAP consistency

/100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get priority placement, a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Contact

Send a message to this business